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Resources to Help You Win in the AI Economy

Xeo is committed to helping you grow. Explore playbooks, guides, and insights designed for AI startups, MSPs, and telecom software providers. From AI readiness checklists to demand gen frameworks, our resources help you scale faster with AI-first marketing.

AEO Strategy Starter Kit for AI Startups

This starter kit provides a practical framework for building an AEO strategy from the ground up. Use it to define your goals, map real buyer prompts, establish your current AI visibility, identify content and authority gaps, and prioritize the actions that matter most.

Cover of Xeo’s AEO Strategy Starter Kit for AI Startups.
AI Startup Funding Playbook

Stop chasing VCs who ghost you. This playbook shows AI founders how to access $4+ billion in government grants, tax credits, and strategic capital across Canada and the U.S.—plus the investor readiness checklist that makes you fundable.

30-Day Social Media Content Calendar For MSPs

Do you have trouble deciding what you should post on social media every day? We have built an easy-to-use, 30-day content calendar for MSPs. Download the calendar and start posting engaging content every day.

Content Calendar for MSPs - Preview
6 CASL-Compliant Ways to Grow Your Email List

Download the eBook learn 6 different ways to sustainably build your email marketing audience while staying compliant to the Canadian Anti-Spam Law (CASL).

Case Study Template For MSPs

The template discusses how to pick a client that is worth featuring in a case study and lists down all the points you should cover in the 5 main sections: Customer, Challenge, Solution, Outcome and About Your MSPs.

10 Best Email Subject Lines For MSPs

MSPs have access to several factors that can contribute to a good subject line. Download this guide to see the best 10 email subject lines that will compel your B2B audience to open and read the email without delay.

Virtual Event Planning Checklist

Are you planning on making your first Virtual event the talk of the town? We make it easy for you with this FREE Virtual event checklist which is all that you need to perfect your event. From launching, getting event registrations, till the lovely good-bye’s and after!

Powerful Tips to Make Your Virtual Event Successful

In this new normal where companies are moving their events online, doing a virtual event for the first time can be overwhelming. Download these powerful tips that can help you make your virtual event a guaranteed success.

Email Templates for Virtual Event Management

Email Marketing is an effective way to promote your virtual events, drive sponsorship & attendance. Xeo Marketing has prepared ready-to-use email templates for sponsorship invite, sponsorship follow-up, pre-event registration invite, registrant engagement, sponsor/speaker engagement and post-event email!

Keynote Presentation: How To Leverage Social Media To Drive Growth

Technology-marketing expert, Monali Supramanyam walks you through some quick tips on how to leverage online and social media to drive growth for your business, cost-effectively.

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Top LinkedIn Groups for Canadian IT & Telecom Channel partners

Function and location-specific social media groups are a great way to get visibility within the right target audience. We have compiled a complete list of LinkedIn groups that we recommend for the Canadian IT & Telecom Channel partners here.

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Top Tech Conference 2020 For Canadian Channel Partners

Industry events provide an excellent opportunity to connect with and engage your target audience. They are also a great platform to learn about industry trends, meet industry influencers, understand competition & peer- networking.  Check out the top Canadian IT & Telecom events for 2020.

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Top Facebook Groups for Canadian IT & Telecom Channel partners

Function and location-specific social media groups are a great way to get visibility within the right target audience. We have compiled a complete list of Facebook groups that are relevant to the Canadian IT & Telecom Channel partners here.

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Resources To Help You

AI analyzing case studies as evidence for brand authority and recommendations
AI Startup

Case Studies Are More Than Sales Content — They Are AEO Assets

Learn why case studies are powerful AEO assets that help AI understand your capabilities, verify…
AI evaluating company proof and trust signals before making a recommendation
AI Startup

What Proof Does AI Need Before It Recommends Your Company?

Learn what proof AI needs before recommending your company, from customer evidence and technical documentation…
Reverse-engineering competitor AI visibility and authority signals
AI Startup

How to Reverse-Engineer Your Competitors’ AI Visibility

Learn how to reverse-engineer competitors’ AI visibility by analyzing buyer prompts, citations, positioning, authority signals,…

Ready to Market for the AI Era?

Stop losing prospects to AI-savvy competitors. Let’s build a marketing system that makes you discoverable, recommendable, and scalable.